Monday, November 26, 2012

Heads Up - New SEO Post-Panda Update Strategies


Many SEO marketers are now arguing over how bad their websites were hit by the Panda update, which affected approximately 3% of the websites. If you are one of the people that got their blog or website affected by the low quality counter-measure launched by Google under the name Panda, then it is critical for you to look after other ways of manipulating the content in such manner that it will still increase in SERP (Search Engine Results Page), but it will also comply with the requirements of Panda.

First of all, let's have a look on how Panda affected websites. As Google says, the Panda update targeted low quality websites. In order to better understand what a low quality website means, it is required to see how does a proper article should look like; Google is constantly trying to offer visitors the highest density of information per word count, so the higher the level of information an article has, the higher quality will get.

As a webmaster, to make sure that your website won't fall in the circumstances of a low-quality content online platform, it is important to fill it up with quality articles, and also, very important, to remove the low-quality existent ones. Many web marketers are failing to comply with this second element of the post-Panda strategies, letting their websites vulnerable to penalizations from Panda. Removing the low-quality articles can be done in two main ways; the easy way is to simply remove the article from the database; don't worry about the 404 error, as you can always redirect to a custom page or to the main page. It is a compromise that you need to do in order to keep your website safe from the Panda algorithm update. The second method doesn't involve the total removal of the low quality article, but rather improving the article so it would provide more information to the reader. Improving articles requires time, and money (if the job is done by a hired content writer or editor), so it might not be suitable for every webmaster; however, it is the best between the two in terms of assurance and SEO purposes.

So you found out what you need to do with the already existing low-quality articles. Still, there is the question regarding the future articles and content that is going to be written on the website or blog; it is vital to make it original and also informative for the reader. The best way to do this is to either take more time into documentation and writing of the content, or to hire a professional content writer to do the work, ensuring a higher quality for the articles.

Either way you choose to do post-Panda optimization for your website, make sure you do it as soon as possible, in order to benefit sooner from the results.

Website Optimization Is Vitally Important To Get Search Engine Visitors   



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